Bahrain’s burgeoning events sector has seen phenomenal growth in recent years. 24 EA HR Consultancy WLL Director, Faraz Ahmad Shah, shares insights into the company’s journey, vision and strategies as It ventures into the Kingdom’s event management sector, aiming to connect brands with its audiences and make a significant mark in the industry.
When asked about what inspired the founding of 24 EA HR Consultancy WLL, Mr. Shah explains: “We have been running the organisation successfully for two years across various sectors. We’re now focusing on event management since events provide an unparalleled opportunity to connect brands with their audiences and effectively market clients’ products.”
The company’s ability to offer versatile consultancy services and its in-depth understanding of marketing, hospitality and human resources, has become a hallmark of its success. “Our expertise in hospitality marketing and HR services sets us apart from other event management companies,” he shares.
“Furthermore, creativity is at the core of everything we do. Our team ensures that each event is executed flawlessly, creating memorable experiences for all involved,” he adds.
The company aims to build its reputation as a top-tier consultancy agency while organising major events that bring bigger brands and artists to Bahrain. “Our mission is clear–we aim to be the top consultancy agency, providing expert guidance across all sectors, and a leader in event management by hosting large-scale events with renowned brands and artists,” he emphasises.
The event management industry poses numerous challenges, especially in attracting large audiences for concerts. “While ensuring maximum attendance is a challenge, our expert team is developing strategies to engage deeper with the public’s interests and demands. Our focus on providing targeted marketing and understanding audience preferences will enable us to overcome these obstacles,” he explains.
Building a strong client base has been a priority for the company. “We’ve approached top organisations including PS Global Energy Middle East WLL, Motivation Financial & Commercial Broker LLC, and Right Way WLL in Bahrain,” he reveals. These partnerships are key to ensuring the company’s growth and success.
When it comes to managing events, 24 EA HR Consultancy WLL prioritises corporate clients. “We concentrate on promoting our clients’ brands in the most effective and timely manner, and concerts and networking events provide an ideal platform,” he explains. “Our approach ensures that brands gain maximum visibility, with the added benefit of face-to-face interactions with the audience.
Looking ahead, 24 EA HR Consultancy WLL has ambitious plans for the next five years. “We aim to be the top company in our field, setting trends and surprising the MENA market with our creative and motivational approach,” he states. With a solid strategy and a commitment to excellence, 24 EA HR Consultancy WLL is poised to make a significant impact in the ever-growing event management industry.
“Stay tuned for more adventures,” Mr. Shah concludes, hinting at exciting plans ahead.